McDonalds is Releasing the McLobster Across Canada

No longer simply an Atlantic tradition, McDonald’s is going nationwide with the McLobster (for $7.49).

That’s right, from Quebec to B.C., you’ll be able to walk into any McDonald’s and order up the specialty ocean roll (until supplies last, that is).

Part of what McDonald’s Canada is calling ‘The Great Canadian Taste Adventure,’ the McLobster is one of four ‘regional’ flavours that will be available nationwide this summer. The others include: Maple and Bacon Poutine (Quebec), a Western BBQ Burger (inspired by Western Canada), and Chocolate Nanaimo Sundae (BC).

Just the latest in a series of moves to connect the company to its current audience, your local McDonalds somehow just got even more national.