Adam Brind is the Principal/Co-founder at Core Assets Real Estate and President/Co-founder at TwoHoursNorth.com, a true real estate expert with an eye for strategy and sales. Being deeply immersed in the industry, find out what advice he has for other young professionals in today’s YEDaily…
Elevator Pitch: Describe your job in a nutshell.
My job varies dramatically from day-to-day, but generally, I am responsible for driving two brands: TwoHoursNorth.com and Core Assets Real Estate (where I am an active Realtor). Like most entrepreneurs, I wear many hats, but I try to stay focused on strategy and sales in both organizations.
Why did you start working at your company? What was the inspiration for this career route?
I started down the entrepreneur path almost immediately out of university. It was never a question. I always knew that I wanted to build something and be independent. I’ve had various pivots throughout my career but I’ve always emerged with a deeper understanding of my strengths and how to leverage them.
Real estate has always been a major passion of mine and I naturally gravitated to the industry many years ago. Combining my previous experience in digital/media with real estate seemed like a very logical and seamless step towards building a brand like TwoHoursNorth.com. So far, it has been a very rewarding endeavour. This is the first time in my career that I have been able to release a product, apply tangible feedback and witness the results – it is exciting.
What is the best part of what you do on a day-to-day basis? The most challenging part?
I love what I do for two main reasons:
1) I get to work with the most amazing and talented individuals. I find that when you are working with other entrepreneurs, they are usually the best in their field and have an unbelievable amount of passion.
2) I love watching ideas come to fruition – whether it is a new feature, service or entire company, the idea of building something is thrilling for me.
The most challenging part of my day is finding the time. It definitely feels like there is never enough time.
Where do you see yourself in 5 years?
I can’t see myself ever leaving the entrepreneurship world. I will most likely be running the companies mentioned or building new ones. We have some aggressive growth plans for both brands so it will be interesting to reflect back in five years. I have discovered that it has been easy to find new opportunities inside of an industry that you know and love.
Beyond five years, I hope that I can continue to work with people that inspire me. I’d really love to be in a position where I can start to work with young entrepreneurs and businesses in the early stages of growth.
What does success look like to you?
I think success is simply working in a field that interests you. In the past, I have volunteered to speak with fresh graduates unsure about their career goals and I always ask them “What kind of magazines, blogs or books do you read?” From there, I can usually recommend various jobs that make sense in that field. For me, I’ve always read business books and magazines – purely out of interest – so it felt right when I made that decision.
At the end of the day, success to me is also waking up everyday, having my own agenda and feeling passionate about my work. I take great pride in surrounding myself with people that I really want to work with.
On a personal note, success is spending time with family and friends that I love.
What is the most memorable milestone in your career?
I have had many memorable milestones throughout my career, but there is one particular moment in time that stands out in my head. My father sat me down and questioned whether it was time to get a “real job”. I remember leaving that day and thinking to myself: “I’ve read about this moment, I’m on the right path”. My guess is that it wasn’t supposed to motivate me, but it did.
That was over six years ago and I can say without a sliver of doubt (now), that I am on the right path. I can’t imagine anything more rewarding.
Do you have any advice for other young professionals?
Yes, probably too much for this article. Over the years, I wish I had a mentor there to guide me as the learning curve has been steep. But, I suppose it has given me the confidence to take risks and know when it is time to re-think my strategy. Here are a few pointers that I believe are critical for young professionals/entrepreneurs:
Understand the End Result
For me, this is probably the single most important piece of advice. You have to know where you are going before you start anything. Even if you change your mind along the way, this will help you understand the path and give you a clear understanding of what success looks like. What is the end goal? Look to others and ask around. If you don’t like what you see now, you won’t like it in five years and definitely not in 10 years. Do you want to be your boss in 15 years?
Sales is Everything
It doesn’t matter what business you are in or want to be in. You must understand that sales is everything. Whether you are selling yourself, your service or a product, sales is the definitive answer to your problems. You can literally have the best product in the world, but if you can’t sell it, you will not last.
Surrounding Yourself with Like-Minds
There is an energy about people that have similar motivations. Good or bad, you tend to feed off these people, get ideas and grow together. I can’t tell you how important I have found this throughout my career. I truly believe that surrounding yourself with like-minds is the foundation for success.
As a growing professional, educating yourself is never over. Consume everything that you can get your hands on. From books to blogs, it all comes out of you in some way or another. I, personally love reading business biographies because it is like sitting down with the best business minds and asking all the right questions.
Don’t Listen to the Naysayers
The hardest part about going against the grain is getting caught up in the negative commotion. There are always people that will tell you it can’t be done, but let it be your guide to success. It is very likely that these are the same people that feel threatened or do not have the nerves for risk. Stay focused.
Do you support any charities? If so, which one(s) and why is that important to you?
I have personally supported Cottage Dreams Cancer Recovery Initiative for some time. TwoHoursNorth.com has also chosen to support the organization. Beyond that, I hope to support prostate cancer on a more active level in the future. It has effected my family and I believe in the cause.
What to you is notable?
Really awesome mothers.
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