There’s no way to replicate what this commercial does on a page.
Moving forward. Pushing yourself. Going beyond.
It’s all there and then it’s not.
But you saw it and that’s the point.
Somehow this is supposed to be a commercial for cars. But when you’re reading at 500 wpm it’s hard to take your eyes away from the flashing letters.
So somewhere in there you might catch a black car and a red one and an astronaut (obviously), but this is more about concept than commercial content.
Which is definitely something we can get behind (the wheel of)…