This Flavour Just Won Canada’s New National Potato Chip Contest

Canada has a new national potato chip.

In case you missed them on store shelves, Lay’s “P.E.I. Scalloped Potatoes” are a thing.

Inspired by Prince Edward Island’s iconic spuds, the new flavour is the winner of the “Lay’s Do Us a Flavour” contest, which invites Canadians from coast to coast to suggest a new flavour for the classic potato chip.

The flavour was suggested by Jordan Cairns of Burlington. Along with the bragging rights (and hopefully a lifetime supply of his creation), he wins $50,000 plus one per cent of sales. The 29-year-old reportedly has a love for PEI’s spuds, especially the scalloped dishes, which he cited as a favourite rich and cheesy side dish at family meals during childhood.

“It’s incredible to think that a flavour inspired by a childhood memory will join the Lay’s lineup in stores across Canada,” he said of his reinvention of the beloved potato chip.

The winning flavour is among the four 2015 finalists that have been available for purchase since August. The other finalists this year were Butter Chicken, Cowboy BBQ Beans, and Montreal Smoked Meat.

Past Canadian winners include “Poutine” (not surprisingly) and “Jalapeno Mac Cheese.” In other countries, winners have included “Pulled Pork” (United Kingdom), “Walkie Talkie Chicken” (South Africa), and “Southern Biscuits and Gravy” (United States).

And, suddenly, I’m craving a bag of potato chips…