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Why Marketers Should Splash the Cash on Virtual Reality

Love it or hate it, the world of virtual reality (VR) is here to stay. Not only offering hours of gaming entertainment, VR is increasingly used as a marketing strategy – and a pretty expensive and disruptive one. Advertisers and marketers who are still resisting the growing trend may want

Phubbing is Ruining Relationships – And That’s Not Even the Worst Part

You may not be familiar with the term phubbing, but it’s probably happened to you. It means snubbing your significant other (SO) in favour of your smartphone – a hybrid of ‘phone’ and ‘snubbing’. And it happens all the time in modern relationships. I’m totally guilty of it and I’ve

Canadians Will Spend 25 Per Cent Less on “Fun” This Summer

If you can’t quite afford that epic summer vacation this year, you’re not alone. A new survey from CIBC reveals Canadians plan to keep their summer “fun” spending to a minimum. The respondents said they planned to cut spending to an average of $1,346 when it comes to travel, dining

The Key to Happiness for Millennial Men? Have a Baby

What’s the key to happiness for the millennial man? It has something to do with sleepless nights, four wheels, and a lot of vomit. I’m talking about a baby. Seriously. A surprising new report reveals that millennial fathers claimed much higher levels of satisfaction with their work and home lives

Couples Who Divide the Chores Evenly Enjoy More Sex

Facebook: Equality is sexy… You know what makes everyone happy? Equality. Earlier today, we pointed to new research that suggests that dads who share an equal of division of responsibility with respect to their kids enjoy higher levels of personal and professional satisfaction. Now, there’s evidence that couples who divide the