Jackson Wightman


Taking The Plunge: Theresa Laurico, Adam Reynolds, Craig McNamee and Jackson Wightman

Taking The Plunge: Theresa Laurico, Adam Reynolds, Craig McNamee and Jackson Wightman

"I knew it was time to take the plunge to launch a business when I asked myself a powerful question that changed my life forever. I had a successful career as a television producer and one day while on set...
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19 Things PR is

Last week, MakePR's Jackson Wightman highlighted 19 things PR is not to help those looking to take a DIY approach to public relations navigate the profession a little more smoothly. This week, we’re flipping the script
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Understanding Today's Media Environment for DIY PR

If you're a startup or small business that's decided to go the DIY route with your PR, you need to understand the realities of today's media universe. While there's some truth in oft-heard platitudes like "The media world is undergoing massive change," there's a bit more to it
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