influencer


Will COVID-19 Ruin the Instagram Star?

Will COVID-19 Ruin the Instagram Star?

For the better part of the past decade, the term “influencer” has been common – perhaps even overused – in everything from marketing and public relations strategies, to personally curated social media worlds. The life of an influencer – especially...
View this article.
Elections Canada wasted nearly half a million dollars on influencer campaign

Elections Canada wasted nearly half a million dollars on influencer campaign

2019 was supposed to be the year young Canadians finally got out and voted. Elections Canada...
View this article.
From a Regular Attendee to Running the Social Media for one of the Largest Conferences in Madison Square Garden

From a Regular Attendee to Running the Social Media for one of the Largest Conferences in Madison Square Garden

When​ ​Toronto​ ​influencer​ ​Huda​ ​Alvi​ ​flew​ ​to​ ​New​ ​York​ ​City​ ​for​ ​The​ ​Global​ ​Synergy Forum,​ ​she​...
View this article.
Chatting Jobs, or Lack Thereof, with Instagram Sensation ‘Girl With No Job’

Chatting Jobs, or Lack Thereof, with Instagram Sensation ‘Girl With No Job’

I attended Social Media Week Toronto and had the pleasure of meeting insta-famous influencer, Claudia Oshry Soffer,...
View this article.