Diddy to Provide His Golden Touch to DeLeon Tequila By Notable Life By Notable LifeView Author|January 8, 2014|CelebritiesView Celebrities We’ve learned a lot of things from Diddy, chief among them that the man can sell vodka – precisely 40 times more crystal clear liquid than a brand without his name attached to it. That’s the impact a 2007 marketing... View this article.