The Booty Bash in Brassaii’s back room (kind of a perfect venue, no?) on Friday was packed from wall-to-wall with hundreds of young professionals decked out in some of their finest garb. The reason? To help raise funds for the Don McQuaig Foundation and bring more awareness to colon cancer and the need for screening.
Bottoms Up! shots were downed by the groups as attendees shook their rumps while showing off their booty-ful smiles. Raffles were drawn for some seriously awesome prizes (no, we didn’t win any, apparently we have no “luck of the draw”) and a photobooth setup let the cheeky guests document the also cheeky night.
While the party was pumping and the spirits high, one message resounded: It’s time to kick colon cancer in the ass. On average, 423 Canadians are diagnosed with colon cancer (or colorectal cancer aka CRC) every week, and 175 on average die of this disease weekly. Colon Cancer is a highly treatable cancer if detected early though, and is 95 per cent preventable with timely and thorough testing and screening. Unfortunately, about half of those diagnosed today find out too late. Click here for more information on prevention, symptoms, and the greatest risk factors for developing CRC.
The Don McQuaig Foundation was created by Don’s family in his memory, he having been diagnosed with colon cancer when he was 53 and sadly losing his battle late October of 2006. The Foundation’s funds have been directed towards such notable initiatives as the Endoscopy Screening Suite at Sunnybrook Hospital, Colon Cancer Canada’s national advertising campaign, and the Kensington Screening Clinic, among others. The mandate of the Don McQuaig Foundation is to promote awareness and early screening for CRC. Click here to learn more about the Don McQuaig Foundation and to help support this endeavour.
Check out our gallery of the Booty Bash here.