Today’s Notable Young Professional is ALDO Group marketing and PR’s Senior Graphic Designer Rebecca Chriqui, who has found the right career path for herself after finishing school at both Dawson College and Concordia University. What was the inspiration for her career route? Find out in today’s profile…
Elevator Pitch: Describe your job in a nutshell.
I’m a senior graphic designer at the ALDO Group’s marketing and PR team. I work on various projects ranging from branding to packaging, art direction for campaign photoshoots, window installations, sale strategies and design on the ALDO brand, as well as Mr. B’s gentlemen’s boutique specifically.
Why did you start working at your company? What was the inspiration for this career route?
I wanted to work in an international company that was in fashion but that also allowed room to grow and be challenged. Studying design and always being inspired by multiple things, one of them being fashion, it was very clear to me that ALDO was the right path for me after finishing school.
What is the best part of what you do on a day-to-day basis? The most challenging part?
The best part of what I do is brainstorming new ideas for campaigns, being on set and producing editorial content, which are all interconnected. The most challenging part is making sure the brand is consistent and aligned within all the different departments and always communicating the same voice.
Where do you see yourself in five years?
Creative director in my own agency!
What does success look like to you?
Success to me doesn’t just mean in your career, it should be in every aspect of your life. Making an impact, being a good leader, having great ideas, going out of your comfort zone and believing in yourself, as cheesy as that sounds.
What is the most memorable milestone in your career?
Winning the Futur Award at ALDO in 2011. Futur is a recognition program that highlights exceptional leadership, performance and attitude.
Do you have any advice for other young professionals?
I go by the motto “work hard and be nice to people.” Also, read, read, read about anything, even subjects that don’t interest you, and be critical of the information you take in and question everything.
Do you support any charities? If so, which one(s) and why is that important to you?
I volunteer for different charities, some of them being the Federation CJA (Combined Jewish Appeal) and ICRF (Israel Cancer Research Fund). It’s important to give back and help in any way possible, no matter how big or how small. In this world, everyone fends for himself or herself. Supporting charities is a way to prove that wrong and it makes you feel amazing!
What to you is notable?
Passion, ambition and a constant drive for life.
Blackberry, iPhone, Android, or Other?
iPhone! I breathe Apple. I’ve been a loyal Apple customer for years. (I do, however, have a BlackBerry for work… but I don’t like to advertise it!)