Pokemon has arrived – and it didn’t take long to crash the app’s servers.
As of yesterday afternoon, passionate Pokemon trainers in Canada could officially download the augmented reality (AR) game that has dominated headlines and the lives of gamers since its release earlier this month.
In just a few days, it was already bigger than Tinder. In just an hour after its Canadian release, the app’s servers crashed, forcing people to wait longer to download the game.
Of course, that doesn’t mean that countless Canadians weren’t already clocking hours chasing Pokemon thanks to certain loopholes and workarounds.
The game first launched in the United States, Australia and New Zealand.
If you’re still in the dark, the game uses GPS and augmented reality (AR) to allow players to hunt, capture, battle, train and trade virtual Pokemon that appear on city streets throughout the world. It’s been responsible for everything from breakups and lost jobs to injury (but also a lot of fun, apparently) and has become the hot topic of marketers.
One thing is for sure: when everyone from pre-teens to grandparents is playing, this is one craze that isn’t going anywhere. At least, not until the temperature starts to plummet and Netflix takes priority over Pokemon.