Osheaga Festival Style

Having just been in Montreal for the long weekend, I can say that, without a doubt, that it’s the Canadian city to visit during the summer. So many things to do, cool places to eat, plus a proper waterfront! Part of Quebec’s cultural appeal is definitely rooted in music, art and fashion, and my main reason for this road trip was to see how these forces would collide for three days during the Osheaga Festival. It’s always interesting to me to see how people dress down (and sometimes up) for these sorts of events. So with 100,000 hipsters making their way to Parc Jean Drapeau, I decided to document what day jobs these stylish YPs hold down. With a few of your favourite musicians tossed in the mix, of course!

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(from left to right) Claudia – journalist, Amy – actor, Ashley – project manager for an interior design firm. 

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(l-r) Ashleigh – graphic designer & Lauren – PR for Contiki

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(l-r) Eric – Sales Manager at Beam Global & Lane – Principal at LR Consulting & Distributing Inc.

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Emily Haines – indie rock singer-songwriter, Metric (photo by Pat Beaudry)

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Ivy Ackerman – founder of Butter and Egg Road

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Natalie – reps photographers at In The Company of Artists

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Common – hip-hop artist and actor (photo by Pat Beaudry)

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Tara – style intern at the National Post (and I wish I’d gotten the details on the dude posing in the background)

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Santigold – songwriter, producer & pop singer (photo by Pat Beaudry)  

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Charlene – Senior VP at Arts & Communications

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Florence Welch – lead singer, Florence + The Machine (photo by Nick Leger)

Top photo courtesy Tim Snow