We caught up with Monica Gomez, President of one of Canada’s premiere staffing agencies, to find out what inspired her professional vision and where she sees herself in five, 10 and 20 years….
1. Describe what you do in less than 140 characters. Go.
The Concierge Club, Canada’s premiere staffing agency, provides sophisticated, creative and reliable event staffing, brand ambassadors, consulting and production solutions. We aim to make your brand experiences memorable ones.
2. What was the inspiration for your career route?
With the rise of social media and digital marketing, I recognized how important it is for a brand’s audience to be truly engaged and invested in their product. Experiential marketing methods elevate the audience’s experience with a product to an intimate level. I developed The Concierge Club’s mandate and services based on this model. Bringing an intimacy back to the brand/consumer relationship. A relatable ambassador that develops this trust and ultimately one’s relationship to your brand is what we do.
3. What is the most memorable milestone in your career so far?
Every day is memorable. I am one of the few people blessed to really love what I do. And every day that we grow, or expand our client roster to include global brands, is a milestone worth remembering. At at the end of the day, there is no small idea when you love and respect what you do.
4. Where do you see yourself in 5 years, 10 years, 20 years?
The next five years I want to spend building “The Social Club” where we harness social media clout with our model management –extending exposure and brand marketing services to brands. Our clients would come to us to have their brand exposed to millions of viewers through our models’ and influencers’ social channels, thus conquering relevance in a myriad of lifestyle-driven realms. Moving into the 10-year plan I aim to work with major online companies, exploring acquisitions and strategic partnerships. In 20 years I hope to be semi-retired, spending my time travelling the world and educating start-ups on building successful businesses. I intend to maintain being happy and close to family through it all!
5. Do you have any advice for other young professionals?
Never give up… I’m sure everyone has heard this time and time again, but I live by those words. No matter what the obstacle or how impossible it seems, it can be done through hard work and determination. One must work long, hard hours to get what they want. Another thing I have learned throughout the years of building The Concierge Club is that networking and meeting the right people is key to rapid growth. I have been fortunate to have met some incredible people and continue to do so as we grow.
6. Do you support any charities? If so, which one(s) and why is it (or they) important to you?
We produce an annual calendar with our female talent roster for a local children’s hospital. As a mother and a human being I feel like I can achieve no greatness if I could not share that with others. We will be doing the cheque presentation for last year’s calendar at the end of this summer and our 2016 calendar release party is set for August 21st at Cabana Pool Bar. We have also sponsored and been involved with many charitable events as well, most recently Paul Etherington’s Pink Party. The Concierge Club will also have a big role in motionball 2016. You can visit here for more information and updates.
7. What does the word notable mean to you?
To me, “notable” doesn’t just mean something worth mentioning. It means something worth remembering. It is recognition of a journey that started as just a thought and vision that transpired into success.
And if what The Concierge Club has achieved is considered memorable, then I proudly say that I have done my job.
1. Where is your favourite place to wine/dine in your city and why?
Right now I would have to say my favourite spot is Tappo Wine Bar and Restaurant. The Distillery District is an area that could never be duplicated. Enchanting dining experience, people watching on the patio, the magical Christmas market – no matter the season, the 19th-Century architecture truly is a departure to another time and place.
2. What’s the most visited website on your Internet browser?
My staffing and accounting software. It’s not that exciting but I find myself living on this website due to how busy we are.
3. Who’s one person you think everyone should be following on social media?
The Concierge Club, of course! All jokes aside, I guess that would depend on what interests you. That’s the beautiful thing about social media; it is totally customized for each individual. You decide what you see.
4.What’s your favourite cocktail?
I won’t say no to a glass of Cabernet Sauvignon.
5. What gives you the greatest FOMO?
Not too much these days. I create my own experiences so I’m never really missing out. If I want to go somewhere or do something, I will. I recently had a baby, so my only fear is that business will consume my time and I will miss out on her milestones. Last week, for example, I was in meetings all day and I missed her crawling for the first time. Life needs to have balance; I have to consciously say to myself to put the phone down and be in the moment.
6. What would be your last meal? And don’t hold back…
A nice big steak done Chicago rare with perfectly crisp frites and that glass of Cab Sauv you had me admitting to loving before.
7. What’s your guiltiest pleasure?
I don’t really think I have one… I don’t feel guilty for pleasure. Life should be a curated collection of pleasures. But if we are being honest, then maybe the s’mores at Harbour Sixty after a successful meeting. That’s like killing two birds with one stone. Add that glass of Cab Sauv and, well, hat-trick.