If there’s one piece of advice we can safely strike from the record, it’s “Don’t quite your day job.” ‘Cause after reading this, you’ll probably want to quite your day job.
I probably won’t stop you.
Social Media “celebrities” are killing it.
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People with more than 500K Instagram followers can earn well over $2,500 for a single sponsored post. There are now around ten or more Vine Stars whose net worth has cracked $1 million but whose creative contributions rarely crack 6 seconds. Earlier this year, I shared astonishing income figures from some of the world’s most popular YouTube celebrities, like the two Australian girls under the age of 10 who generate close to $2 million in ad revenues teaching people how to make Jell-O look “spooky” for Halloween.
Things may just have hit critical mass: Forbes published its first ever list of top YouTube Millionaires.
Yup, there’s a whoooooole list of ‘em now. And these are just the top earners.
Here they are:
Rosanna Pansino
Subscribers: 4.8 Million
Genre: Squeaky, Chipper Cooking Shows
Revenue: $2.5 Million
Roman Atwood
Subscribers: 4 Million
Genre: Pranks, Fails and General Tomfoolery
Revenue: $2.5 Million
Lilly Singh
Subscribers: 6.9 Million
Genre: “These Kinda People Be Like…” Humour
Revenue: $2.5 Million
Michelle Phan
Subscribers: 8 Million
Genre: Make-Up, Beauty and Digital Heart-to-Hearts
Revenue: $3 Million
KSI
Subscribers: 10.9 Million
Genre: Yelling About Video Games and Weird Videos
Revenue: $4.5 Million
Rhett & Link
Subscribers: 3.8 Million
Genre: Skit Comedy
Revenue: $4.5 Million
Lindsey Stirling
Subscribers: 7.1 Million
Genre: Music
Revenue: $6 Million
Fine Brothers
Subscribers: 7.1 Million
Genre: General, Skit & “Reaction” Comedy
Revenue: $8.5 Million
Smosh
Subscribers: 21.3 Million
Genre: Skit Comedy
Revenue: $8.5 Million
PewDiePie
Subscribers: 39.9 Million
Genre: Saying Goofy Sh*t While Playing Video Games
Revenue: $12 Million
As I mentioned above, while they were not included in the Forbes list, there are many other YouTube users with over 1 million subscribers and several with over 10 million . I imagine they also make more money than me.
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