If you’ve jumped on the vegetarian bandwagon, you may want to consider making an exception on Monday, September 21.
In the best news we’ve heard all day, in honour of Peace Day, Burger King is inviting McDonald’s to team up to create the McWhopper — a burger built for world peace.
To mark the “burger wars” ceasefire, the two fast food giants would host a pop-up McWhopper shop in Atlanta on Peace Day. Why Atlanta? Well, it’s halfway between the two headquarters (McDonald’s in Chicago, Burger King in Miami). For one day only, the competitors will put their differences aside and have staff from both restaurants serve (with a smile) a dreamy fusion of the McWhopper – the best-selling burgers at McDonald’s and Burger King.
Word is that the burgers they’ll serve could blend the Big Mac’s top bun and Big Mac sauce with the tomato slices and 4-ounce meat patty from the Whopper, among other things.
Of course, the plan is all but a delicious dream until – and if – McDonald’s ‘accepts’ the proposal. Today, McDonald’s posted a response from Steve Easterbrook, its chief executive, on Facebook and Twitter saying he would be “in touch” with Burger King. It didn’t accept the proposal quite yet though. (As if both marketing teams haven’t been working on this for months.)
“We love the intention but think our two brands could do something bigger to make a difference,” Mr. Easterbrook wrote.
Hmmm…we’re betting this has been green-lit for a while now and Easterbrook (who himself, coincidentally, is a combination of a religious bunny and a small body of water) is just building suspense.
Either way, Peace Day is an annual day of global unity, and should be celebrated with our without the major brands involvement.