Beaver Tails is Opening a Flagship Toronto Store on the Waterfront

A Canadian icon is heading to Toronto on Saturday March 19 — and no, it’s not Drake (again).

Maker of delicious pastries, Beaver Tails is coming to town where it’ll be making a home for itself at the chain’s biggest Ontario location. The Toronto Waterfront Flagship store is located at Queens Quay West and will be having its grand opening in two weekends time.

Of course, the gooey chocolate-, cinnamon-, and hazelnut-filled pastries are no secret to Canadians.

They were first sold back in 1978, when Pam and Grant Hooker decided to turn their fried dough family recipe into a business, and the Canadian chain now operates 33 stores and 43 Beaver Tails and Queue de Castors stands in four countries worldwide.

But we’re more used to seeing the doughy desserts at food trucks around the city, the Toronto Zoo or Canada’s Wonderland. The introduction of this flagship store will give Beaver Tails a much more prominent position in the city, located next to a whole host of other attractions in the downtown tourist core — plus it means there’s now an excuse to eat the tasty treat all year round.

“We are delighted to officially open our new Toronto Waterfront location,” said Pino Di Ioia, CEO of BeaverTails, in a press release. “Just minutes from the Rogers Centre, the CN Tower, Ripley’s Aquarium, the Air Canada Centre and numerous other landmarks, Toronto Waterfront is one the best tourism and leisure destinations in Canada and we are very proud to be in the company of some of the country’s top venues.”

To mark the occasion, they are hosting a Grand Opening Party on Saturday March 19, between 12-3 pm. So forget about brunch for one weekend, Torontonians, because there will be free Beaver Tails pastries and moozoo products (smoothies, fr-yo’s and gelato’s) while stocks last. There will also be boat tours (weather permitting) and free face painting if that’s your thing — plus, if you’re missing Man vs Food style challenges from your usual Saturday morning Eggs Benny, there will be a Beaver Tails eating contest for you to gorge on.

And who knows who your competition could be. President Barack Obama is a known fan of the brand after he was seen stopping at the Byward Market in Ottawa for a Beaver Tails’ pastry.

Beaver Tails also make Beaver Bites, Beaver Dogs and poutines, so if you don’t like hot pastry shaped like a beaver’s tail, covered in Reeses Pieces and peanut butter — FYI we can’t be friends if this is the case — there’s still plenty to get excited about.