Social influencer Chloé Dumont shares her taste for places to eat in Montréal, authenticity on Instagram and hats — lots and lots of hats. Dumont partnered with Joe Fresh to share how she found professional success on Instagram.
Hi, Chloé! Would you describe for our readers who you are, and what you do?
I’m a lifestyle blogger, influencer, content creator and YouTuber. When you are in this industry, you quickly learn to multitask! I’ve had my blog since April 1, 2013, and it’s impressive to see how this industry has grown. It’s a real dream for me to have my passion as my full time job. It’s been almost a year now that I wake up every morning to create different projects and work on different partnerships with companies that I truly love!
What was the inspiration for your career?
I never thought of it as a career. Blogging has always been more of a hobby for me. But last year, when I realized it was taking up a lot of time in my life, I had to make a choice. It was then that I decided to quit my stable, full-time job to become self-employed and to call myself an entrepreneur. It’s weird for me to say that because I’ve always read other blogs, like DentelleFleurs, TonPetitLook, FashionIsEverywhere and so many others from all over the world. I never thought I’d be a part of it. I admire their way of living, how they open their hearts are, and they’ve always been an inspiration to follow. They are authentic and that’s the most important thing in this industry—to stay real!
Where do you see yourself in five years, 10 years, 20 years?
Omg, good question! I don’t even know where I’m going to be in two weeks! I always go with the flow and rely on my experiences to bring me somewhere else. I think we’ll need to do this interview again in 10 years to get the answer!
Do you have any advice for other young professionals?
The most important thing is to stay authentic. It’s so easy now with social media to want to be someone else, but it’s important to stay true to yourself.
What does the word “notable” mean to you?
For me, being “notable” is about being important. It’s the important places in cities, the important people to follow. That’s why I’m so grateful to be the topic of this interview.
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Where is your favourite place to wine/dine in your city and why?
My fiancé and I live in Hochelaga/Maisonneuve and we totally love Monsieur Smith. It’s where we can share not only perfect moments together, but also great food and a pitcher of sangria! That’s what life is all about for me: Sharing times with the loves of my life.
How would you describe your personal style?
People describe me as boho-hippie-chic, but I think I’m also very versatile and that sometimes when I don’t want to dress up I can also just wear a t-shirt and jeans. I also have mornings that I would prefer to be wearing my pyjamas. (Did you know there’s the pyjama trend now? So maybe it’s an option!)
What do you love about the outfit you are wearing in your photo?
I love that this clothing reminds me that summer is coming!
What are some of your current fashion obsessions?
Hats. Caps. Hats. Hats. Hats. Caps.
Where does your fashion inspiration come from?
Instagram and Pinterest. But like, a LOT more Instagram. I could spend HOURS scrolling down the suggestion/ search option on the app!
When you can’t think of anything to wear, what’s your go-to outfit?
A dress. It’s easy to put on. I just have hats for bad hair days when I don’t want or don’t have time to do something. Add a pair of boots and I’m out!
And, finally, what does success look like to you?
I personally think that there’s no magical key to success. I will say it again, but you’re successful when you stay true to yourself and when you love what you do. I call myself successful just because I made my passion into my job and this is a success for me in itself.
Photographe: Valérie Gay-Bessette
MakeupArtist: Sébastien Sauvage
Hairstylist: Romain Le Moellic
Location: Petit Hotel Montreal