influencer


Will COVID-19 Ruin the Instagram Star?

Will COVID-19 Ruin the Instagram Star?

For the better part of the past decade, the term “influencer” has been common – perhaps even overused – in everything from marketing and public relations strategies, to personally curated social media worlds. The life of an influencer – especially...
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Elections Canada wasted nearly half a million dollars on influencer campaign

Elections Canada wasted nearly half a million dollars on influencer campaign

2019 was supposed to be the year young Canadians finally got out and voted. Elections Canada...
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4 Ways You Can Seriously Upgrade Your Instagram Photos

4 Ways You Can Seriously Upgrade Your Instagram Photos

These days, Instagram is all about high-quality photos. While a straight-from-the-iPhone-photo used to satisfy the average...
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From a Regular Attendee to Running the Social Media for one of the Largest Conferences in Madison Square Garden

From a Regular Attendee to Running the Social Media for one of the Largest Conferences in Madison Square Garden

When​ ​Toronto​ ​influencer​ ​Huda​ ​Alvi​ ​flew​ ​to​ ​New​ ​York​ ​City​ ​for​ ​The​ ​Global​ ​Synergy Forum,​ ​she​...
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Chatting Jobs, or Lack Thereof, with Instagram Sensation ‘Girl With No Job’

Chatting Jobs, or Lack Thereof, with Instagram Sensation ‘Girl With No Job’

I attended Social Media Week Toronto and had the pleasure of meeting insta-famous influencer, Claudia Oshry Soffer,...
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Canada is Finally Cracking Down on Social Media Influencers' Paid Endorsements

Canada is Finally Cracking Down on Social Media Influencers' Paid Endorsements

If you’re a blogger, social media influencer, or a wannabe either, you may want to take...
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